3 Signs Your Website Is Outdated

With the internet passing it’s a 30 year anniversary mark in 2019, seeing how websites have evolved over the years is a remarkable thing to look at.

You may have seen photos floating around of Jeff Bezos and the first Amazon store and website. Fast forward to 2019 and Amazon has not only upgraded itself as a business, it has also taken its website along for the upgrade ride.

Just like Amazon has looked into the future for their business website, this is a good time for you to consider how to modernize your website so that you can make more sales and do more business directly from your dot com.

Websites can be a significant cost to update. So how do you know if it’s time for your website to get an overhaul or if it can hold on for a little while longer? Here are three ways to know if your website is outdated and is in need of a fresh makeover.

Your Website Doesn’t Scale

If your website stays the same size no matter what size the browser window is, there are significant steps that you need to take in order to modernize your website so that is friendly to visitors. Changing this means you’re making your website responsive.

The reason why this particular step is number one, is because if your website isn’t accessible across different devices and information is being cut off as users view it, then they’re not able to get a professional idea of what you offer. If your website has this problem, what you are effectively doing is letting visitors know that you haven’t taken the time and attention to detail that it takes to even put effort into your own services and brand. So why would they take you seriously for their brand?

You Don’t Use Contact Forms

Contact forms are one of the easiest ways to have people reach out to you for your services while simultaneously putting them on your mailing list so that you can continue to seed a relationship with them.

If your website only uses your email address in the spaces where you telling visitors to contact you, this is a sign that your website is outdated and could use some help with bringing it into the modern era.

In addition to using your email address directly on your website not being an efficient use of email list building, it also gives your email to scrappers and will create more SPAM for you in your inbox.

Your Website is a Park Page

If your primary web presence consists of a webpage that lets users know your site is coming soon or is only parked at a domain name, then this is a sign that your website is seriously out of date and needs to go through a significant remodel– or even brand new design– process process.

If you’re website has any one of these three things happening on it, it’s time to look into a new design that is optimized for the experience of the people logging onto your website. Most of these things can be simple fixes.

Remember, this isn’t just about your website looking pretty. This is about your website being effective for your business and optimized for the user experience so that you can get more sales and make more bank.